As the holiday season approaches, many homeowners rush to complete their home improvement projects. This year-end push presents a golden opportunity for contractors to capture valuable leads. With PSAI’s Ads Manager, contractors can effectively connect with potential customers and boost their busine...
Read MorePicture this: Your home services business launches a marketing campaign that brings in a surge of leads. But instead of new customers, you’re met with complaints and legal threats. The issue? A failure to secure proper consent to contact those leads. This scenario underscores the importance of "one-...
Read MoreWe extend our heartfelt thanks to everyone who attended the GAF WeatherHub event in Naperville. Your enthusiastic participation made it a tremendous success, and we are grateful for the opportunity to connect with such dynamic professionals in the roofing industry. WeatherHub with GAF Warranty Notif...
Read MoreIn today's economic climate, homeowners are becoming increasingly cautious about their spending. Factors such as economic uncertainty and budget constraints are leading them to seek more affordable alternatives to costly home improvements. As a roofer, it's essential to adapt your services to...
Read MoreThe digital marketing landscape is rapidly changing with the advent of AI Overviews by Google. These concise, AI-generated answers appear at the top of search results, attracting higher click-through rates than traditional listings. Currently, AI Overviews appear in 15% of queries, a significant dec...
Read MoreGoogle has announced significant changes to its Local Service Ads, impacting how businesses appear in branded searches and how disputes are handled. Here's what you need to know. Google Local Service Adds Branded Searches: Google Local Service Ads will now display for branded searches, meaning your...
Read MoreHurricane Beryl strengthened to a Category 1 hurricane before making landfall along the Gulf Coast of Texas early Monday morning. PSAI's state-of-the-art Weather Engine is an essential tool for monitoring and assessing storm impacts, offering critical data on wind speeds and the number of affected h...
Read MoreWe’re thrilled to share some fantastic news that’s sure to boost your business’s visibility and lead generation. Google is launching an exciting update that brings Local Services Ads (LSAs) to Google Maps! This development, currently rolling out on the iOS version of the Google Maps mobile app, offe...
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