Storm season 2022 is officially here. What’s your strategy for making the most out of storm opportunities? A strong storm season relies upon having a solid process in place before a storm strikes. PSAI has a full weather engine to help contractors maximize their opportunity during storm season and b...
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Facebook is a major player in the home improvement industry. It's a great way to connect with your customer base and reach new audiences. How can you make Facebook more effective for your business in 2022? Let’s talk about three areas you should focus on this year. Maximize Your Opportunities...
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Growing your Facebook audience is a critical component of a successful lead generation strategy. Facebook offers so many ways to share your business and its core values. You can use Facebook to post industry resources, share important updates, and market to new customers. Almost every business...
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PSAI-Spectrum is a proud Google Premier Partner. As companies increasingly rely on paid advertising to generate leads, it’s important to work with a company who not only knows how to optimize your ads for higher conversion, but is highly rated among the platforms with which they work. That’s why Goo...
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What goals do you have for your business in 2022? Cultivating a strong reputation should be at the top of your list. With consumers increasingly turning to digital in the home improvement sphere, reviews are more critical than ever to generating new leads for your business. Take Your Reviews to the...
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The PSAI team is pleased to announce a new addition to Predictive Portraits™. Now, all portraits include homeowner personality descriptors. With this information, you can better understand your customer and run more impactful appointments. As a lead enters your system, you can access a Predictive Po...
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As the busy season comes to an end, now is the perfect time to check in with customers about their projects and request reviews from happy homeowners. Building a strong reputation is key to maintaining a loyal customer base and growing your business to reach new audiences. At PSAI, we make it easy f...
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Do you have a multi-faceted lead generation strategy for your business? It’s not just enough to market your business online and call it a day. At PSAI, we understand that diversifying your marketing channels is the key to smarter lead generation. Our engine is designed to grow your brand through wha...
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