Cost is one of the biggest barriers in home improvement sales. Many homeowners hesitate to start projects due to budget concerns. By offering financing options, you make services more accessible, increasing conversions and project sizes.
Why Financing Matters
Attract More Leads: Highlighting financing in marketing grabs attention.
Boost Engagement: Pre-qualification tools keep leads interested.
Close More Sales: Breaking costs into manageable payments eases concerns.
Increase Project Value: Customers are more likely to upgrade services.
Learn More: Download Our Home Improvement Financing eBook
Discover how financing can transform your sales process.
What You May Be Missing Out On
If you're not offering financing, you may be losing potential customers to competitors who make home improvements more affordable. Many top contractors have seen a dramatic boost in their close rates simply by integrating financing into their sales process. Without it, you risk longer sales cycles, lower conversion rates, and missed revenue opportunities.
How Top Contractors Are Winning
Leading contractors make financing a key selling point, showcasing options early in the sales conversation. By shifting the focus from total cost to affordable monthly payments, they remove financial hesitation and gain a competitive edge
